Consumer Trends The Rise of the AI Agent: Marketers Face a New Frontier in Persuasion July 22, 2026 Layla Zulfa New research from WARC and PHD signals a seismic shift in marketing, as AI agents are poised to become influential decision-makers in consumer purchasing journeys. Brands must now learn to…
Real Estate Resilience in the Face of Volatility: Purchase Activity Defies Rising Mortgage Rates September 17, 2025 Sagoh For prospective homebuyers, the spring market is proving to be a study in resilience. Despite the steady climb of mortgage rates to their highest levels in five weeks, the U.S.…
